Absolut and Cocktail Courier have teamed up to offer WICKED fans a mystical cocktail kit to conjure up magical moments at home just in time as WICKED arrives in theaters November 22, 2024.
“Absolut’s partnership with WICKED invites fans to mix it up with unexpected friendships and cocktails with the ultimate WICKED entertaining experience, celebrating self-discovery and acceptance, core themes of our brand DNA,” said Reshma Dhati, Senior Brand Director for Absolut. “We hope to bring together friends to join in the excitement of the cultural phenomenon of WICKED and the film’s enduring lesson about the power of inclusion.”
The "WICKED Cocktails Straight from Oz" cocktail kit includes everything needed to mix up enchanting cocktails at home including the Absolut Kahlua x Ozspresso Martini, Absolut x Ozmopolitan, Malibu x Popular Pink Punch, Skrewball x Thrilllifying Nutty Elixir as well as the Absolut x Wickedly Dirty Martini – a specialty green cocktail inspired by Absolut partner and WICKED enthusiast Evan Ross Katz.
Additionally, each kit will include a Fandango code that can be redeemed towards the purchase of a movie ticket to see WICKED in theaters and one lucky fan will have the chance to win a trip to the WICKED premiere event in LA. The cocktail kits are available for purchase on CocktailCourier (SRP: $155.99).
“If you know me, you know I’m a huge WICKED fan who genuinely loves to bring people together,” said Evan Ross Katz - writer, podcast host, and cultural commentator. “So of course I love to host dinner parties where we enjoy great food, cocktails and celebrate pop culture by creating a space where everyone can just be themselves. My drink of choice is a Dirty Vodka Martini, so it’s been so fun partnering with Absolut to create a special WICKED-themed green twist on my go-to martini with edible green glitter. It’s part of the kit and will be at my next dinner party so don’t be shy and give the Absolut Wickedly Dirty Martini a try!”
