Audi Sales Breaks Record: 100,000 Cars Sold in U.S. for First Time

By James Rothaar Dec. 15th, 2010

Luxury Autos: The number of vehicles Audi of America has sold this year are going to have its management team partying happily into the new year!

With more than one-half of December remaining, the German automaker announced it has broken its record for vehicles sold annually in the U.S. upon the recordation of its 93,507th sale on Monday, December 13. Additionally, the company is on pace to sell more than 100,000 units in a one-year period for the first in the U.S.

"This is truly a historic moment for Audi as the brand continues on its established course to become the most successful premium brand in the U.S. and globally," said Johan de Nysschen, president, Audi of America. "Setting a new sales record reflects on the exceptional work done by the Audi team and our dealer partners. But credit for this achievement also belongs to the American premium car consumer who is choosing the advantages of Audi engineering innovations."

Mark Del Rosso, Chief Operating Officer, Audi of America, expressed great confidence in the firm reaching 100,000 units sold in 2010 and beyond. "We are on target to surpass the 100,000 mark. And, with an energized dealer body and exciting new products still to come, we believe that topping the new record is our next objective," he said in a prepared statement.

Audi's previous best year for number of vehicle sold in the U.S. was 2007. The U.S. will be the fourth market for Audi to have reached annual vehicles sold of more than 100,000. China, Germany and the United Kingdom are the others.

Source: Audi of America, Inc.--www.audiusa.com  

James Rothaar

James has written content for Justluxe.com and other leading online luxury lifestyle magazines. Rothaar previously served as the senior-tenured staff writer for JustLuxe, having worked with the digital magazine since 2005. He resides in Jacksonville, Florida, and works as an independent marketing consultant and freelance writer and copywriter. He is the co-owner of Wild Owl Digital, a boutique mar...(Read More)